A.09 IKEA

This is my second AdHac: IKEA furniture. The concept is pretty simple, utilising the style of the IKEA instructions I visualised the process of the customer who buys something from IKEA and, with the pieces provided, builds something completely different.

IKEA_01.gif

Although this doesn’t fit with my original vision of low res 90’s style visuals, I think that using the IKEA instruction manual is much more appropriate. There is a whole range of ironic posters that copy and satirise the IKEA format, like the one pictured below.

ikea-instructions

Advertisements

Author: Pip Williamson

Pip // Animator & Motion Designer

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s